Photographs That Capture What Life Was Like In The ’60s

By Sarah Norman | December 29, 2023

Drinking Japanese Coca-Cola in strange glasses, 1966

As the first decade of the groovy era, the 1960s were a time full of radical change, great music, and amazing fashions. The same decade that gave us Woodstock also gave birth to Beatlemania, touch tone telephones, and the miniskirt… it was a seriously innovative time.

The '60s were a decade where people felt free. They could hop on Route 66 and drive to the ocean, or just barbecue with their neighbors because the suburbs were a place where everyone knew your name. Whether you were a hippie, a mod, or something in between, the '60s offered the freedom to be who you wanted to be. These photos are far out, and they'll have you wishing you could go back to one of the most neato decades of the 20th century. Let's rock and roll.

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source: reddit

The American public has been fascinated about flying saucers since the late 1940s when Kenneth Arnold saw a group of them flying over Mount Rainer, by the 1960s teenage boys were catching UFO fever after reading about aliens zooming around in disc shaped ships that resembled the things they read about in comic books like Weird Terror and The Beyond. These guys look like they’ve got quite the engineering talent, and while it seems like this UFO is more of an Unidentified Riding Object, notice the bicycle handles that the boy’s holding onto? Do you think we've got a chance of taking a ride?

Boys just want to have fun, especially with UFOs

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source: reddit

Coca-Cola had been imported into Japan as early as the 1910s, but at the onset of World War II all of that sugary goodness came to an end. The well dried up and wasn’t tapped again until 1945 when U.S. soldiers started ordering it by the truckload. Between 1946 and 1952, six bottling plants were established between Sapporo in the north and Kokura in the south, but even then Japanese citizens weren’t able to purchase bottles. It wasn’t until 1957 that a deal was struck that allowed Coca-Cola to be served to local consumers. By the 1964 Tokyo Olympic Games the soda was on sale with guide maps printed to show people exactly where they could get the world’s favorite soda.